It was a way of life. Report Save. 1. share. Bob was a superb graphic artist whose work is now familiar to most Deadheads in the form of the Live Dead album cover and the Bear's Choice cover, on which the popular Dancing Bears appeared. The Grateful Dead was never just a band. The logo was always on the bands equipment and eventually symbolized the band itself. Originally, there was no skull face—the logo was simply a circle divided with the lightning bolt. Be the first to know about the Grateful Dead’s exclusive limited-edition releases, breaking news on the band, community events, and so much more. Official site includes information about The Dead, individual band members, merchandise, the Dick's Picks series, links, pictures, almanac, message board, tickets and tour information. Naturally, the name Grateful Dead is protected by several trademark registrations. Sound marketing principles from an unlikely source, the Grateful Dead rock group. Jerry Garcia and his fellow musicians emerged from the non-materialistic counterculture of the 1960's to create an exceptionally strong and lucrative brand name that has stood the test of time, and even Mr. Garcia's death in 1995. 6 years ago. The skull face was added on a few days later, as a way to symbolize the “Grateful Dead.”The logo later appeared on the cover of the album Steal your Face, and has been known as the Steal your Face symbol ever since. The man changed my life, and I’m grateful to say we’re still friends. Likewise, the band, which is well known for its associated artwork and iconography, has multiple trademark registrations to protect its logos. By grateful dead logo I'm assuming you mean the skull with the lightning bolt and that's called steal your face basically what it means when your at a show and the dead are killin it up on stage and you're dancing your ass off they stole your face. In February 2004 I signed a license with Grateful Dead Productions that gave me the right to use their icons and images. From the mouth of the (late/great) Bear himself: I am often asked about the origin of the so-called "dancing bears" which were commonly seen around GD shows. They've come to represent more than just the Dead and the counterculture, practically joining the mainstream. If you have any interest in the music of the Grateful Dead or classic rock at all, you're probably familiar with them. SMILE!!! The skull face was added on a few days later, as a way to symbolize the “Grateful Dead.” The band first used the logo as an identifying mark on their musical equipment, and later the symbol appeared on the inside album jacket of the self-titled album The Grateful Dead. The famous Grateful Dead “skull and roses” logo designed by Alton Kelley and Stanley “Mouse” Miller. When you see the 13 point bolt(or of course... the stealie) you have encountered a fractal of the Grateful Dead's essence, a piece/part of them. level 1. The Dead in those days had to play in a lot of festival style shows where the equipment would all wind up at the back of the stage in a muddle. Since as early as 1974, the band registered the trademark for its name. I went home that fall and got to work on a licensing proposal, new designs and a package of samples which I submitted as 2003 came to a close. To become a deadhead was to adopt a persona, which often meant the consumption of a psychotropic substance or two and an embrace of an aesthetic symbolized by the psychedelic skull. Whether they're marching or dancing, Grateful Dead bears have found a permanent spot in American pop culture. Official Site Of The Grateful Dead. Theee 13 point Grateful Dead lightning bolt is located inside of the stealie. Its logos as 1974, the band itself, which is well known for its.... 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